Website maintenance is the key to customer retention. Website users appreciate when websites are fast and reliable. Keeping a website well-maintained and attractive is important to companies big and small in order to engage and retain customers. It’s easy for businesses, especially startups, to cut corners when they’re first getting started. But doing so can ward off potential customers who might otherwise be impressed with your business if you are maintaining things right out of the gate.
By establishing standards up front, you will be able to direct the efforts of your web developers without letting little details slip through the cracks. A well-maintained website helps protect against security breaches and brand erosion. Keeping your site content up to date and regularly monitoring for quality issues helps ensure that it will be able to engage with customers and provide relevant information as needed.
When you own a web property, it’s important to keep it working properly. Maintaining a website isn’t just about making sure your site is ready for launch, but also about making sure it continues running smoothly for years to come.
The following are some important practices to keep your website running smoothly:
Check the Loading Speed
Page loading speed is the primary measure of your website’s functionality. According to one report on website user experience, 52% of website users will abandon a website permanently if it loads too slowly.
Perform a Regular SEO Audit
Regular SEO audits make sure your website ranks on search engine results pages (SERPs).
Update Your Website Content
Search engines and users love updated websites. Even from a legal standpoint, your content can become stale and outdated.
Make sure that all pages load fast on desktop computers, smartphones and tablets.
Make sure your site visitors have a good experience when they arrive on your site by ensuring that it has clear navigation, easy-to-understand content and relevant images.
Update Your Website Content Regularly
Leverage User Feedback
User feedback is a powerful tool that can help you improve your website. Use tools like HootSuite to capture feedback from visitors to your site. You can use this information to improve the way visitors interact with your site, as well as identify issues with your website design.
Monitor Your Website Traffic
Web traffic is an important metric for any business on the internet. It shows how successful your business is and whether or not it’s growing. Google Analytics will help you monitor the traffic to your website, along with other useful data points such as bounce rate, time on page and number of pages per visit.
Explore Other Tools
There are many tools available for improving website performance and making sure it’s mobile-friendly too! Check out our list of web development tools here.
A website is a powerful tool that can help businesses of all sizes to reach new customers and achieve their goals. However, website maintenance is an essential part of keeping a website running smoothly and ensuring that it remains visible to search engines. For businesses, website management packages Seattle offer a cost-effective way to outsource website maintenance tasks. When choosing a website maintenance company Seattle, it is important to look for a provider that has experience in website management and offers a range of services. In addition, the company should operate in a transparent manner and provide reliable web developers who can maintain your website according to your specific needs. By taking these factors into consideration, you can be sure to find a website maintenance company that will help you keep your website running smoothly.
Are you looking for a website maintenance agency in Seattle? Who is your Webguy is a website management company Seattle which offers website management packages that are designed to fit your specific needs and budget. We can help with everything from website updates and security to content creation and SEO. Contact us today at (855) 288-2411 or visit our website www.whoisyourwebguy.com to learn more about our services and how we can help you grow your online presence.
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